After a long winter of snow, ice, and freezing temperatures, your outdoor signage may be looking worse than you remember last fall. The cold and harsh weather can take a toll on outdoor signs, causing them to fade, crack, or even fall apart. As a business owner, it's important to keep your outdoor signage looking fresh and eye-catching to attract new customers and maintain a professional image. Our experts at AlphaGraphics in Idaho Falls put together a few reasons why you should consider reprinting your outdoor signage after a long winter.