Choosing the right building signage for your business is critical. It is often the first impression customers have of your business, and it should accurately represent your brand. AlphaGraphics South Charlotte is a local print company and sign shop in Charlotte, North Carolina, that specializes in business and office signage, from directional signs to illuminated signs and logo signs. There are a number of factors to consider when selecting your signage, and this guide will walk you through the process. Get in touch with us today!
Determine Your Budget
Before you start shopping for business signage, determine how much money you are willing to spend. This will help you narrow down your options and ensure you stick to your budget. Keep in mind that the cost of signage can vary widely depending on the materials, size, and complexity of the design. Therefore, it's crucial you work with a local sign company in order to ensure you have the best signage for the value. Contact AlphaGraphics South Charlotte today!
Consider Your Branding
Your office signage should accurately represent your brand. This means that the design, colors, and fonts should be consistent with your other marketing materials. If you do not have an established brand identity, consider working with a graphic designer to create one. Our graphic designers can help you develop a brand and help you develop a design for your business signage that represents your brand perfectly. Get started today.
Evaluate the Location and Environment
When selecting business signage, think about the environment in which it will be displayed. Will it be indoors or outdoors? Will it be exposed to the elements? Will it need to be visible from a distance? These factors will help you determine the type of materials and size of signage needed. Our sign experts have years of experience and can offer helpful advice as to the type of sign, the best preferred material, and the best size for the distance. Learn more today.
Determine the Size and Placement
The size and placement of your business signage is critical. It should be large enough to be easily seen from a distance but not so large that it overwhelms the building. Consider the placement of your signage in relation to the architecture of the building and any other signs or advertising in the area. Whether you choose illuminated signs, dimensional letter signage, or channel letter signs can make a difference in placement needs, too. Ask the experts at AlphaGraphics South Charlotte today!
Choose the Materials
The materials you choose will affect the durability and appearance of your signage. Common materials include vinyl, metal, acrylic, and wood. Vinyl is affordable and easy to install, but may not last as long as other materials. Metal and acrylic are durable and weather-resistant, but may be more expensive. Wood is a classic choice, but may require more maintenance than other materials. With so many options here at AlphaGraphics South Charlotte, it's best to get advice. Stop by today!
Decide on Illumination
Do you want your signage to be illuminated? This can increase visibility and help your business stand out from the crowd, especially at night. There are a number of options for illumination, including backlit lettering, channel letters with internal lighting, and LED displays, as well as spot lights. Stop by our custom sign shop to see your sign options today!
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Selecting the right building signage for your business is an important decision. Consider your budget, branding, environment, size and placement, materials, illumination, and local regulations to ensure that you are making the best choice for your business. By following these guidelines, you can create an eye-catching and effective sign that accurately represents your business and draws in customers. Let the experts at AlphaGraphics South Charlotte help you design and craft a beautiful business sign that can help define your business and last a long time. Get in touch today!
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