Today, the power of direct marketing combines the agility and speed of digital marketing with the power and influence of print marketing. With this powerful combination of traditional and digital tactics, effectively target your audience in several different ways, making sure you don’t go unnoticed. AlphaGraphics in Boise offers a vast array of services to fit any and all marketing needs, whether it be on paper or on the world wide web.
Let’s break it down.
Print Marketing Materials
Print is where versatility comes into play. With over hundreds of ways to print your marketing collateral, add any flare with the many material options, fonts, colors and design. The options are seemingly endless, making us confident that we’ll design and print the perfect marketing materials needed for the job. No matter what industry you’re in, we specialize in:
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Brochures
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Swag
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Presentation Folders
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Manuals and Books
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Signs
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Vehicle Wraps
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Posters
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Labels and Stickers
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Much more
Think of print marketing like a notebook. For some reason, it’s just more satisfying and helpful to write things down on pen and paper instead of taking notes online. While taking notes online is helpful and fast, we’re not rushing to our computers to print out our grocery list. Maybe we’re traditionalists, but like anything in life, you have to find your balance. Let’s look at the flip side of marketing–digital and direct marketing.
Direct Marketing Materials
You can’t get more direct like direct mail, often seen as promotional postcards. Not straying too far from print marketing, direct mail is a strategy we advise to keep in any marketing campaign. AlphaGraphics can help you identify your target market and build a database of customers and prospects. After writing the perfect message best suited for your audience, we help produce and send your materials.
Explore the ability to promote sales or store updates. No matter the industry, the benefit of direct mail stays the same.
But let’s not forget the foundation of your marketing. A lead wouldn’t be a lead if it didn’t have anywhere to go – no number or website to go to. Websites are crucial to any business looking for credibility and awareness. Although a daunting task to some, our team of experts can help build a branded website to fit any need and ensure you close any lead.
Whether you’re looking for a complete marketing strategy with print and digital marketing materials or website creation, our team of experts at AlphaGraphics in Boise are up to any challenge. Request a quote today to see how you can get the best of both worlds by utilizing both streams of marketing. Stay tuned to see how our ecommerce solutions can help drive home your marketing strategy.