What is EDDM®?
Looking for a custom printed mailing service?
Every Door Direct Mail (EDDM®) - service lets you reach every home, every address, every time. You simply pick the neighborhoods you want to target, and a Postal Service™ carrier delivers your printed piece to every address while delivering the day’s mail. You don’t need to know the names or street addresses.
Key benefits of Every Door Direct Mail
- No postage permit required - Saves you the annual cost of buying one.
- No names or addresses needed - Instead of printing names and street addresses, you use the approved Every Door Direct Mail® format (“Local Postal Customer”).
- Plenty of room for your message - Every Door Direct Mail offers a flexible range of sizes, making it ideal for announcing sales, sending coupons, and much more. Three of the most popular options are postcards (6.5” x 9”), oversized postcards (8.5” x 11”), and tri-fold menus (4.25” x 14”). For additional sizes, visit usps.com/everydoordirectmail or contact your local printer regarding the approved sizes for Every Door Direct Mail Standard Mail® flats.
Nearly any business can take advantage of the marketing power of Every Door Direct Mail
- Retailers: Automotive, restaurants and pizzerias, pharmacies, clothing stores, furniture dealers, flower shops, coffee shops, bakeries, and more.
- Service-based businesses: Attorney’s, health-care professionals, dry cleaners, home-improvement companies, real estate firms, and more.
TO GET STARTED
- Define who you want to reach:
- Identify your target area by city, neighborhood, or a specified distance from your business.
- Find mail routes that match your target area.
- Obtain the number of addresses and estimated postage costs.
Prepare your printed mail pieces:
- Utilize the Every Door Direct Mail format and postage indicia shown below.
- Your local mail service provider or printer can work with you to prepare you mail pieces.
Bundle and submit your mail pieces:
- You local mail service provider or printer can also handle bundling and submission.
Acceptable Every Door Direct Mail Addressing Example
Local Postal Customer
Approved Retail Postage Indicial Example
- PRSRT STD
- ECRWSS
- U.S. POSTAGE
- PAID
- EDDM RETAIL
Call us at to make your EDDM mailing go smooth and efficiently.