Corporate Logo Design in Alexandria and Arlington VA.
When you hear the word “McDonald’s,” what immediately comes to mind?
If you’re like most people, you immediately think of the golden arches—the logo that represents their brand.
When it comes to corporate logos, they’re extremely important in the branding process. They set you apart from your competitors and provide people with a reason to do business with you.
Your logo needs to be memorable—to the point where when people hear your brand name spoken, they can’t help but think of your logo. They go hand-in-hand with business cards, sales brochures, and a professionally-designed website.
At AlphaGraphics of Alexandria and Arlington, our in-house expert graphic designers will work closely with you to create a memorable and unique logo that will set you apart from your competitors.
We can also help you with your tagline development, which should accompany your logo. A tagline is a short phrase or saying that, if done right, can become synonymous with your brand name. For example, see if you can recall which companies use the following taglines (scroll down to see the correct answers):
1. “I’m Lovin’ Lt!”
2. “Got Milk?”
3. “Think Different”
4. “Just Do It”
Your logo and tagline should evolve as your business evolves. Perhaps over the past few years, your company has changed direction or started offering a new main product or service. If you don’t change your logo and tagline, people will get confused and might associate your old way of doing things with the new one. This can lead to trust issues with your brand.
Your logo and tagline should also convey the right message. This is often one of the very first touchpoints people will have with your brand. It needs to immediately convey trust, professionalism, and quality in just one picture and a few short words.
You can also use your logo as décor for your office, store, or restaurant. This will help reaffirm the brand into the minds of people who walk in regularly and will help create a more unified branding experience.
If your business needs a new logo and tagline—or just a refresh—the expert graphic designers at AlphaGraphics of Alexandria and Arlington will sit down with you to learn more about your business and brand and then provide you with several design and tagline options for your approval.
Answers to the above quiz:
1. “I’m Lovin’ Lt!” – McDonald’s
2. “Got Milk?” – Milk Advisory Board
3. “Think Different” - Apple
4. “Just Do It” - Nike
Contact us today at (703) 549-2432 or email us at jaythomas@alphagraphics.com to learn more about the corporate logo creation services that AlphaGraphics in Alexandria and Arlington offers!